🧠 Downstream Thinking 🤯
🧙♂️ How To Turn A Shitty Stick Into Merlin’s Staff With Creative Strategy ⚕
10 years ago, I was standing side stage at the Apollo; a five thousand capacity venue in London.
It was only 2/3 full and I was panicking.
I was co-manager of the band. They were one of the biggest pop bands in the UK.
Their latest single had spent two weeks at No.1.
‘This ain’t a love song' ended up being the 2nd most played track on UK radio that year. …